Unlike in North America, people seem to generally have a better
familiarity with the music I intend to study (Zouglou and Coupe Decale). This
is perhaps due to Magic System popularizing the Zouglou genre and various Coupe
Decale songs topping summer charts in France (Decale Gwada, Ami oh etc.).
However, very few people seem aware of the real origins of these genres and the
circumstances of their emergence.
Answers I have received have varied widely but all seem to center around
a common theme. People understand Coupe Decale to be a
“musique d’ambiance” (party music) with somewhat unclear origins. The meaning
of the term “Coupe Decale” itself is subject to serious ambiguity. It can be
translated directly from French to mean “Cut and Shift”, or it could be
translated into Nouchi (Abidjan French) to mean “Steal and Run Away” or some attribute
its etymology to the Attie town of “Akoupe”, an ethnic group in Cote D’Ivoire
who are said to have inspired the dance. To a lot of people Coupe Decale is
just to dance and party – that’s about it.
On the other hand Ivorian people I have spoken with have identified
Zouglou to be the “music with the message”. “I listen to it when I want to reflect on life”, a friend in
Chateau D’eau told me. It’s fair to say that Zouglou’s message seems somewhat
more overt and accessible. The style has always been highly political and,
until the early 2000s, has often been used to denounce wrongs in Ivorian
society.
On my quest to find
the true meaning of Coupe Decale, I have been recommended Henry Louis Gate
Jr.’s book “The Signifying Monkey”. Even though I have yet to get a hold of a
copy, my current research has led me on a path rich with African folk tales and
layers of meanings. I am at the moment convinced that Coupe Decale carries a
very strong political message, I just need to unveil it somehow! In order to do
so, I will need to analyze the songs, dances, clothing and discourses of
various Coupe Decale “actors”. These actors will include artists, promoters,
record labels etc. found in the Coupe Decale universe. Thankfully, I have been able to set up a
series of meetings with these various actors starting tomorrow. I will soon be
off to Mons in Belgium to watch James Carles’ piece “Coupe Decale” and
hopefully interview him and obtain his views on the political nature of this
genre. I could not have asked for a better way to start this project!
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